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Open WebUI Branding: Custom Logos at Scale Without the License Wall

You have deployed Open WebUI internally. Now you want to remove the branding. Here is what changed in April 2025 and what your options actually are.

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The licensing model

What Changed: The 50-User Branding Threshold

In April 2025, Open WebUI introduced a licensing model that ties white-labeling to deployment size. Here is what matters:

Deployments with 50 or fewer users (30-day rolling window): Unlimited rebranding. No restrictions. Full custom logos, colors, UI customization. Free.

Deployments over 50 users: You must retain Open WebUI branding in the interface, or purchase an Enterprise License.

This is not optional. The terms state: Co-branding is strictly forbidden. If you are at 60 users and do not have a license, you cannot legally remove the Open WebUI logo.

Enterprise License pricing: Contact sales. Not publicly disclosed. Unknown timeline to contract.

The 50-user threshold hits faster than you think.

A 30-day rolling window means any moment you cross 50 concurrent users, branding restrictions activate. No grandfathering. No legacy clause.

Why Choose Opsily for Open WebUI Branding

Stop negotiating with contact-sales licensing. Get enterprise branding with transparent pricing and managed infrastructure.

Transparent pricing

No contract. No hidden seats. One flat fee: $150/month covers infrastructure, white-label customization, and support. Know your cost upfront. No per-user fees. No surprise billing.

Instant white-label deployment

Your logo. Your colors. Your domain. No Enterprise License waiting game. Deploy within hours, not weeks. CSS customization included. Domain SSL included.

GDPR-compliant hosting

EU data residency by default. No third-party API calls for core functions. Audit trails included. Encrypted backups daily. Compliant from day one.

Built for teams who need reliability

$150/mo
All-inclusive white-label
24/7
Support included
1 hour
Setup time
Unlimited
Concurrent users
Monthly Cost Breakdown
Zapier Pro$29.00
HubSpot Starter$45.00
Typeform Basic$25.00
Total SaaS Cost$99.00/mo
Opsily Server
$20.00/mo
You save $948/year

Free Branding vs. Enterprise License vs. Managed White-Label

Open WebUI Enterprise License
User limit for free brandingN/A
Custom logo and colorsV (if licensed)
Public pricing
Infrastructure included
Time-to-launch2-4 weeks
Per-user seat feesUnknown
GDPR + EU hostingUnknown
24/7 email supportIncluded in contract
Opsily
User limit for free brandingNone (all tiers)
Custom logo and colors
Public pricing$150/mo
Infrastructure included
Time-to-launch1 hour
Per-user seat feesX (flat rate)
GDPR + EU hostingV (included)
24/7 email supportV (included)

Pricing and terms as of August 2026. Enterprise License details per docs.openwebui.com/license.

What is built in

Opsily White-Label: All Plans Include

No feature tiering by plan. No gatekeeping. Every managed Open WebUI white-label deployment includes enterprise infrastructure, compliance, and support from day one.

Custom logo, colors, and branding
SSL certificate on your domain
Daily encrypted backups
Automatic updates and security patches
GDPR and SOC 2 compliance
EU data residency (Frankfurt/Amsterdam)
24/7 email and chat support
Unlimited concurrent users

Simple Pricing for Managed Open WebUI

Choose the infrastructure that fits your team. All plans include white-label branding, compliance, and 24/7 support. Scale up or down anytime, no contract.

Monthly
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Frequently Asked Questions

Common questions about Open WebUI branding, licensing, migration, and Opsily's white-label alternative.

Starting April 2025 (v0.6.6+), Open WebUI restricts white-labeling based on deployment size. If you have 50 or fewer concurrent users over a 30-day rolling window, you can fully rebrand: custom logos, colors, and UI customization. Free. Once you exceed 50 users, you must retain Open WebUI branding in the interface or purchase an Enterprise License. The threshold is automatic and rolling, meaning you cross the line as soon as you hit 51 concurrent users.

Ready to white-label Open WebUI without the license hassle?

Deploy on Opsily in under an hour. Fixed pricing, full support, EU compliance included. No per-user fees. No long-term contract.